The 2019-20 season might be the longest and most turbulent in the history of soccer, but for Paulo Dybala, he’ll never forget the year of ups and downs.
Continue reading “Paulo Dybala Looking Forward to Building off MVP Season”
business
When then-21-year-old alpine ski racer Lindsey Vonn first joined Under Armour in 2006, the decade-old apparel and performance brand out of Baltimore didn’t offer much in terms of women’s-specific apparel or gear.
Like many companies before it and at that time, Under Armour fell victim to the “shrink it and pink it” marketing strategy in an effort to appeal to female customers.
Continue reading “Under Armour’s Focus on Women Paying Dividends”
For the first time in the 101-year history of the NFL, the entire slate of Sunday Night Football games will be broadcast in Spanish across the United States.
Continue reading “All Sunday Night Football Games to be Broadcast on Spanish-Language TV for First Time”
Ed Reed wouldn’t guarantee a Super Bowl LV championship or even an appearance in the title game for reigning NFL MVP Lamar Jackson and the Baltimore Ravens, but the Pro Football Hall of Fame safety still has plenty of faith in his former team heading into the 2020-21 season.
Continue reading “Ed Reed Excited to See Lamar Jackson’s Growth”
Nate Robinson has spent much of his career defying the odds. A former college football player, Robinson’s transition from the gridiron to the court at the University of Washington led to an 11-year career in the NBA. At 5-foot-9, Robinson showed heart is more important than height, winning three NBA Slam Dunk Contests.
Now the 36-year-old retired point guard is out to prove another point.
Continue reading “Former NBA Star Nate Robinson Set to Make His Boxing Debut”
Organizers of the Dwyane Wade Celebrity Sports Academy reached out to CEEK VR last year with a desire to capture complementary content and assets from its 2019 camps.
Continue reading “How The Dwyane Wade Celebrity Sports Academy Camp Went Fully Virtual”
When Mike Repole created BodyArmor in 2011, he had his sights set on surpassing Gatorade as the top-selling sports drink by 2025. People laughed at the lofty goal as the unknown better-for-you sports drink began an uphill battle against the Gatorade Goliath, which has dominated the market since the 1960s.
Continue reading “Christian McCaffrey, Trae Young, Sabrina Ionescu Join Team BodyArmor”
Arik Armstead is well aware of the opportunities education and sports have provided him. The San Francisco 49ers defensive tackle is also well aware of the lack of opportunities many face due to various factors, including location and socioeconomic status.
Continue reading “49ers’ Arik Armstead’s Mission to Tackle Educational Inequality”
James White didn’t vote in the first election he could after he turned 18; it wasn’t until the following primary in 2016 when he first took advantage of his civic duty. Even then, White admits he was unaware of many of the names on the ballot and their accompanying platforms and stances on key issues.
Continue reading “Patriots’ James White is Encouraging Youth to Vote”
Ray Warren will admit he wasn’t the biggest soccer guy when he was hired as Telemundo Deportes president in September 2016.
Continue reading “Telemundo Deportes Adds Chivas De Guadalajara To Coverage”
UBS announced an exclusive, 20-year naming rights agreement with Belmont Park Arena, the new home of the New York Islanders. Located at Belmont Park in Elmont, N.Y., UBS Arena is still expected to open for the 2021-22 National Hockey League season despite a two-month pause in construction due to the coronavirus pandemic.
Continue reading “UBS Secures Naming Rights to Islanders’ New Arena at Belmont Park”
Less than a month into the coronavirus pandemic, Tom and Melissa Penn were sitting at their kitchen table discussing a recent poll which revealed approximately 80% of those surveyed would feel uncomfortable attending a sporting event during the current climate.
Continue reading “Co.Protect Supplies Branded Facemasks to MLS, NBA and WNBA”
There were plenty of eyes on the 2009-10 DeMatha Catholic High School boys basketball team. Maryland’s top-ranked program featured future NBA players Victor Oladipo, Quinn Cook, and Jerian and Jerami Grant.
Continue reading “Lakers’ Quinn Cook Partners with Recruiting Platform STAC”
While most eyes are transfixed on the professional sports restarting in Orlando and Utah bubbles, there is one organization that has been holding live events since late April, and is welcoming fans back this weekend for the first time since the coronavirus pandemic began.
Continue reading “PBR Welcomes Fans Back For First Time Amid Pandemic”
Chicago Fire midfielder Brandt Bronico knows a thing or two about risk. He and teammate Jeremiah Gutjahr became more active investors while Major League Soccer was suspended for approximately three months during the coronavirus pandemic. The two roommates, who both majored in accounting in college, spent their soccer-less days improving their financial literacy and calculating speculation of certain companies and the market as a whole.
Continue reading “Brandt Bronico Shifts Attention From Wall St To Walt Disney World”
LaLiga, the second major European soccer league to resume play amid the coronavirus pandemic, saw international viewership grow by more than 48% on its first matchday of the league’s restart.
Continue reading “La Liga Viewership Up Nearly 50% After Restart”
In late March when Under Armour announced it was shifting production to the design and manufacture of facemasks, face shields and other personal protective equipment for local healthcare workers combatting the coronavirus pandemic, the Baltimore-based company also understood athletes would need to utilize a different type of mask for the unforeseeable future. Continue reading “Under Armour Releases Performance Facemask”
Two points separate FC Barcelona and Real Madrid atop the LaLiga standings. Five points separate five clubs between Sevilla (47 points) and Valencia (42) battling for the other two UEFA Champions League spots. As many as six clubs may be fighting for their lives in a relegation battle with a mere four points between No. 15 Valladolid (29 points) and No. 18 RCD Mallorca (25), currently in the drop zone. Continue reading “LaLiga Ready to Take Advantage of Restart, Especially in U.S.”
The NFL sits in a unique situation. The league is afforded more time than other sports and leagues to implement health and safety protocols, survey and analyze the industry landscape, and wait and see how the coronavirus pandemic plays out over the next few months before beginning its season less than 100 days from now. Continue reading “Question Marks Surround NFL Season Amid Pandemic”
Fabiano Caruana was in a bit of a hurry. The top-rated American chess player and No. 2 player in the world wanted to dispose of India’s Vidit Gujrathi as quickly as possible. He had to go to the bathroom. Continue reading “Online Chess is Growing and Entertaining During Coronavirus Pandemic”
Lyle Thompson had a wooden lacrosse stick put in his hands the day he was born. Growing up, he would train with it, study it and even sleep with it. His stick became his best friend.
Lacrosse is his life. Continue reading “Lyle Thompson Curious, Cautious as Sports Begin to Restart”
Sports have traditionally served as a global unifier. Race, religion, politics, socioeconomic status and gender are all thrown out the window when supporters band together to celebrate (or commiserate) the result of a competition. Continue reading “The Role of Sports During the Pandemic”
It’s hard to find many positives in the middle of a pandemic. People are instructed to stay at home as much as possible, restaurants and bars have closed, schools have gone virtual, and sports are suspended. Continue reading “NBA Suspension, Olympics Postponement Gives Pau Gasol Time to Rehab, Plan Future”
LaLiga, the premier domestic soccer league in Spain, wants to continue to expand its presence in North America.
Uninterrupted, the athlete-empowerment platform founded by LeBron James and Maverick Carter, has its sights set on the European market. Continue reading “LaLiga North America-Uninterrupted Partnership is Win-Win for Both”
Pau Gasol’s wife likes to give him a bit of a hard time. She says he’s too busy and always tries to stay busy no matter the circumstance. Continue reading “Pau Gasol Encouraging Everyone to Remain Active and Healthy During Coronavirus Pandemic”
Maria Taylor planned to make a quick pitstop back home in Georgia before returning to New York City to host the NCAA Women’s Basketball Tournament Selection Show on March 16. Continue reading “How ESPN’s Maria Taylor is Adjusting Coverage Amid Coronavirus Pandemic”
Baron Davis is hoping to strike gold again. The two-time NBA All-Star was an early investor in Vitaminwater, cashing out after it was sold to Coca-Cola for $4.1 billion in 2007. Continue reading “Baron Davis Invests in Kitu Super Coffee”
The 2020 NFL Draft is still scheduled to take place from April 23-25, albeit with a host of changes and limitations as a result of the coronavirus pandemic and subsequent stay-at-home and social distancing mandates implemented to limit exposure. Continue reading “How Sports Agents Like Deryk Gilmore are Preparing for the NFL Draft”
Micheal Azira is no stranger to making the most out of his time, no matter how much or little he has available. Continue reading “Micheal Azira Continuing His Education During Coronavirus Pandemic”
Under Armour is the latest brand to pivot production to assist in the fight against novel coronavirus. Continue reading “Under Armour Manufactures Face Masks for Local Hospital Workers”
Tia Blanco isn’t used to being out of the ocean. The 22-year-old professional surfer can only recall one time she hasn’t surfed this long since she was 10—she was in New York City for a week for her sister’s graduation from New York University in 2016. Continue reading “Surfer Tia Blanco Staying Busy at Home During Coronavirus Pandemic”
Jerome Bettis has high hopes for the Pittsburgh Steelers in 2020.
“I think the expectation moving into next year is playoffs,” the Steelers Hall of Fame running back said. “One hundred percent.” Continue reading “Jerome Bettis Expects Steelers Will Make Playoffs in 2020”
Jalen Ramsey is a huge admirer and fan of Muhammad Ali. The Los Angeles Rams cornerback appreciated Ali’s dominance in the ring, but more importantly, the boxer’s larger-than-life influence in society and culture. Ali exuded confidence that some mistook as arrogance. Ramsey can relate. Continue reading “Deshaun Watson, Jalen Ramsey Partner With Rally Rd”
In 2016, Brett M. Johnson, principal at real estate development firm Fortuitous Partners, bought a minority stake in Arizona United SC. The soccer club was rebranded as Phoenix Rising FC later that year under new ownership led by Berke Bakay, president and CEO of Kona Grill. Continue reading “USL Expansion Centers Around Stadium-Anchored Entertainment Districts”
RCD Mallorca might be a minnow among the legends of La Liga, but the island-based club is trying to make a name for itself in the Spanish soccer scene as it’s risen from the depths of the lower leagues to the top tier. Continue reading “A Look at RCD Mallorca’s Rise To LaLiga”
Sydney Leroux admits she spent more money on babysitters and nannies for her children than she made last year playing for the Orlando Pride in the National Women’s Soccer League (NWSL). Continue reading “How the NWSL Can Learn From the WBNA’s New CBA”
Chase Minnifield was evaluated as a potential second-round draft pick by the NFL Advisory Board heading into his senior season at the University of Virginia. Despite the high assessment, the cornerback who tied for fifth in the nation with six interceptions had bigger aspirations to be a first-round choice, so he returned to school for his final year of eligibility. Continue reading “NFLPA Helps Players Succeed On and Off The Field”
Since he was 6 years old, Rashad Jennings had a dream to play in the NFL. But getting there wasn’t going to be easy. Jennings always struggled in school and carried a 0.6 GPA into his junior year at Jefferson Forest High School in Forest, Virginia. Continue reading “Literacy Advocate Rashad Jennings Releases New Book in Children’s Series”
Rory McIlroy will be the first to admit he isn’t fond of The Players Championship being unofficially referred to as the fifth major.
“It doesn’t need to be,” McIlroy said. Continue reading “How The Players Championship Separates Itself From Another Stop on the PGA Tour”
Growing up, Jennie Finch was forced to wear baseball cleats as she rose to prominence as one of, if not the best fast-pitch softball player to ever play the game. It wasn’t only until after a record-setting career at the University of Arizona when Finch was able to partner with Mizuno to create a line specifically for girls and women in her sport. Continue reading “Dick’s Sporting Goods Announces 2020 Women’s Initiative”
Two years since the revival of the XFL was announced, the reincarnated and redesigned professional football league officially kicks off with doubleheaders on Saturday, February 8 and Sunday, February 9, a week after Super Bowl LIV concluded the 2019/20 NFL season. Continue reading “XFL Makes its Return a Week After Super Bowl LIV”
Dayanny De La Cruz fondly remembers her routine on her way home from school growing up in Nagua, Dominican Republic, which involved frequent pit stops at her grandmother’s house. There, Elvira, affectionately known as “Mama Vira,” would be in the kitchen baking fresh bread or cooking up rice and beans. Continue reading “Dayanny De La Cruz is the First Female Head Chef to Host a Super Bowl”
There was a period of time from 2014-18 where Xenith didn’t launch a single product. The Detroit-based football helmet, gear and apparel company was going through a transitional gap that also included rigorous amounts of research, development and investment in future products. Continue reading “Xenith Launches Shadow XR Helmet”
Lowe’s director of sports marketing Adam Jacobs admits the home improvement brand isn’t endemic when it comes to the NFL. It’s not like the Gatorade players drink during timeouts, the Microsoft Surface tablets coaches consult on the sidelines, the Bose headphones they use to call plays or the Bud Light fans drink at home or in stadiums. Continue reading “Lowe’s Caps First Year as NFL Sponsor at Super Bowl LIV”
A double-forward pass?! A three-point play?! A five-round overtime?!
These may sound like the exaggerated rules from the first incarnation of the XFL that were developed as more of a gimmick for entertainment value similar to the WWE, but they are integral parts of the recently announced rules for the new XFL set for its rebirth on February 8. Continue reading “XFL Rules Announced For 2020 Season”
Dr. David Chao remembers sitting on his couch watching football with his family one of the first times after spending 17 seasons as San Diego Chargers team doctor. Continue reading “How Dr. David Chao Became @ProFootballDoc”
Kevin Ollie played point guard in the NBA for 13 seasons for a dozen teams between 1997-2010, most notably three stints with the Philadelphia 76ers. Continue reading “Kevin Ollie’s Mission To Spread Holistic Healthcare”
Lindsey Vonn is having no trouble keeping busy since hanging up her skis following a decorated 17-year career that includes three Olympic medals and 82 World Cup victories. Continue reading “Lindsey Vonn Launching Production Company”
